About AEG Primary EyeCare Centers

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Our brand promise

: To always deliver outstanding care and quality service to our patients and customers.

Values

At AEG Primary EyeCare Centers, we believe in using advanced technology to support comprehensive eye care, including routine eye exams.

Our values guide our approach to patient care.

The optometrists within the AEG Primary EyeCare Centers network of affiliated practices are focused on quality patient care. They use advanced diagnostic technology and eye care services to deliver comprehensive eye care, from routine eye exams to supporting care for a range of eye conditions.

The practices within the AEG Primary EyeCare Centers network are guided by values that inform their approach to patient care:

Commitment - Providers recognize that every patient has unique vision care needs and work to deliver comprehensive eye care.

Style - Each practice carries a wide selection of designer eyewear to fit every lifestyle.

Communication - Open communication with patients is a priority in supporting quality care.

Passion - The optometrists and staff are committed to supporting patients’ eye health and vision.

An older man getting his eyes checked by a woman in a white coat

Adult male and female with black frame eyewear.

Primary EyeCare Centers has served Northern Illinois since 1956, performing the highest quality care with a personal touch. We provide innovative eye care services to patients in and around Rockford and Crystal Lake. We offer comprehensive eye health assessments, ocular disease diagnosis and treatment, contact lens evaluation and fitting, and prescriptions.

The team at Primary EyeCare Centers aims to provide the best possible solution for the patient’s eye health and vision needs. By utilizing the latest technologies and evidence-based treatments, we can ensure that each patient maintains optimal eye health.

We welcome new patients and accept most major forms of insurance.

As Primary Health Care Providers specializing in the eye and associated structures, we pledge:

To provide quality lifelong primary eye care for you and your family that is second to none.
To maintain the highest standard of care through state-of-the-art instrumentation and continued education.
To provide comprehensive eye health care specializing in diagnosing and treating ocular disease and visual disorders.
To maintain a clean, professional, compassionate, caring environment.
To maintain passion for our profession and dedication to our patients and community.